When it comes to marketing, "free" is one of the most powerful, most overused, and most wrongly used words in the English language. You see, when most people want to use this word in their marketing, they'll write it in big, bold letters, slap it in the headline, and wait for it to work its magic.
Make no mistake... "free" is an extremely powerful word, but if you don't know how to wield it with precision and skill, you're in for a nasty surprise! It's a little bit like the difference between a scalpel and a machete. Both are extremely sharp and powerful tools... but you must have the right skills to use them safely and effectively.
One of the best places to use the word "free' in your marketing... is when you use it to offer your customers and prospects a free report.
So, what is a free report? A free report is exactly what it says: a free source of useful information you give your prospects. You see, you are an expert in your industry, and there are things you know that your contacts can certainly benefit from. Offering a free report is an excellent way to:
There is NO doubt about it: the value you get from giving a paper-and-ink report returns a value far out of proportion to its cost!
The advantage of giving away information is this: because you are the expert and because you've done your contacts a favor (by giving them something of value), they are going to feel comfortable with you and indebted to you. And, that will drive more sales!
All About Entrepreneur
Use The Magic Word
Label: Business Tips, The Magic Word
Monetize Your Site or Blog by Connecting to Advertisers
With so many social networking websites like StumbleUpon, Digg & Reddit and other microblogging services like Twitter, Tumblr & FriendFeed and of course not to forget the traffic exchange sites like BlogExplosion and EntreCard, there are lots of ways to bring traffic to a blog or site these days.
But as any expert, or even a newbie blogger may know, the real question is: is that traffic getting converted into earnings? If you're thinking 'no', this article is meant to help you change that to a 'yes'.
The problem: Although you're getting thousands or maybe millions of page views and visitors every month, nobody knows exactly how much traffic you're getting. Thus no advertiser contacts you despite those clusters of 125x125 "Advertise Here" banners already placed on your blog.
Reason behind it: People know the value of blogs/websites which receive huge traffic every month. However, they seldom care to download the entire list of the top 100K websites from Alexa for example and check which ones allow for advertising, nevermind contacting them to check their 'real' traffic statistics and finally placing their ads. It's the natural tendency of all humans to get things done the easy way. Instead they usually try to look for simpler methods of filtering these websites according to their requirements.
Finally the Solution: As hinted in the reason above, we need a solution which brings your blog/site to the attention of advertisers in an 'easy' manner. The solution is actually a list of websites, which are the meeting places for publishers (bloggers/webmasters) and advertisers. Here goes:
BuySellAds.com (recommended)
TechnoratiMedia.com
AdEngage.com
DigitalPoint Forums
Sites like these have always been around, so what's so special about the above?
For advertisers: It simplifies the the selection process by categorizing all member blogs/sites according to different criteria like Impressions/month, CTR (click through rate), CPM, Alexa ranking, etc. So advertisers can easily select where to advertise their products.
For publishers: As a publisher (specially true to BuySellAds.com) you are given total control to set specs such as the advertising dimensions, number of banners on your blog/website, etc. You can also set different prices for different ad zones (remember that a 25% commission is charged by BSA and around 40% by Technorati Media & AdEngage, so you may want to make your prices slightly higher than usual)
Moreover these ads will be banners and NOT text-link-ads so there's no risk of getting penalized by Google. Also the banners appearing on your site/blog are all controlled by JavaScript which further avoids any SEO issues.
With AdEngage and TechnoratiMedia (relatively new), the choice of ad sizes are quite limited, but of course the most famous 125x125 ad size is present. TechnoratiMedia, being new, doesn't have many advertiser accounts right now, and the response time taken by AdEngage is much more than that of BuySellAds.
In the DigitalPoint forums , as other forums you can only place your ad as a thread which may/may not come in to the notice of advertisers. If your thread doesn't get frequent replies it will easily get lost in the ever-coming stream of new threads. Digital Point is being referred in this post as it is one of the most famous forums among webmasters.
NOTE: As of now there are no 'exclusive' restrictions from any of these sites. Hence you are free to use several advertising networks on your site/blog at the same time and diversify yourself between these advertising programs.
V.Divya Sai is a Scientist and Biotechnologist with a keen interest in Blogging. He has founded the blogs Bikers Blog and Blogger Templates & Widgets with the main aim of helping other bloggers to uplift and optimize their blogs. BloggerStop.Net is mainly beneficial for people who blog on Google’s Blogger platform. A list of important tutorials can be seen here: Blogger Help.
Label: Business Tips, Monetize Your Site
How To Increase Your Web Traffic And Popularity Quickly And Unlimited
Please read carefully then apply correctly ....
A philosophy that "Honesty is the Best Policy (Honesty is the political / best strategy)," is what we Will approve of honesty .... if we can trick the traffic and popularity of the more powerful the concept of complex expert webmaster or SEO expert ..?...
I believe this concept can be home run in the correct ..., when to apply this in your web according to the provisions of the:
-Web you will be swamped with traffic visitors a remarkable day by day, without fuss or tired of the SEO campaign keberbagai capek-place in the internet world.
-Web you will be inundated backlink Luarbiasa day by day, without having to fuss over hunting link keberbagai place in the internet world.
Albert Einstein If the equation e = mc2 to combine the potential and speed of light to produce nuclear energy is extraordinary that, then we will be using the equation t = V1 + v2 web potential mnggabungkan for me and you to generate web traffic and popularity is extraordinary also.
If Einstein atom using plutonium and uranium to make nuclear bombs, then we use the Honesty and accuracy to make a bomb and traffic this popularity.
You need to do is follow these steps:
1.Buat posting articles as I post this, or copy-paste this post and also be entitled: t = V1 + v2, How to increase traffic and popularity quickly and naturally
2 Next-Copy SAKTI or a sentence that is below the number 4 plug this in your web part in the most easy to see visitors, for example at the top of the sidebar:
3-Move or change a link or url address of my post (here-1) replaces the url address of my colleagues (here-2).
-to know the url address of my post and posts you can make is to click the title / title of the post we made this.
4-So do you publish (publish) 2 times, after you finish this post in a publish, and then you click on the title (title) for the post mengambbil / copy the address to post your url address bar of your browser, then you edit again earlier entries and post the link here is-1.
Next any posts "SAKTI sentence" you need to install in your web part (after the change in the url link to its corresponding provisions of the above)
"Want to increase traffic and visitors to your web popularity quickly and unlimited ...?...
Let me ..., I'll do it for you FREE ...!.. Click here-1 and here-2 "
So, after the sentence in this SAKTI letakan on the web then you are: if a visitor to click the link here-1 will link to your post, and if you click here akan-2 link to the post ... and so I keep going right eye chain that is not lost like that ...
5-Below are 2 links: your link (link my web now) and I link (web link my colleagues now). Then replace the (address) "link you" with "your web link url and link me with my web url link" (link in my colleagues delete).
your link
link me
5-Done, prepare counter and tracker for example sitemeter link talker and Technorati to see a flood of traffic and your web linkback.
What is t = V1 + t2 ...?
t: Number of traffic that will be in the web you get in a day
V1: The number of visitors to your web in a day
v2: Number of visitors of the V1 (the visitor's web visitors you) in a day.
Traffic:
For example, my web is a web or you have a day in the average visitor 50 people .., and all of us to apply this concept (SAKTI sentences) correctly, and 50 people from each of the 50 people also have visitors from his blog , then the web we will visit in a 50 x 50 plus 50 people on that day = 2550, and will also likely continue to increase day by day, because every day there are always new visitors in the internet world, each day also have a new blogger, or web internet in the world ... PROVE IT
Popularity:
For example, our web visitors have 50 people in a day, and semuannya implement this concept, then that day in the web you will get 100 linkback to your website, a link on SAKTI sentence and a link on the link in my multiply 50. dan akan berpeluang meningkat terus hari demi hari.... and will likely continue to increase day by day ....
Why need to create a link in your link and the link on my post ...?
this is to keep our immortality link, because as we get more link in the post less likely erased ....
Can we do not fair or not fair menyabotase this concept, for example, "remove all links of origin" and fill in the web / blogs we own ...? Yes, and this concept will not prove to be a maximum of Honesty is a strategy / political answer ..... But I believe that we all want to throw themselves credibility by making such action cheap ...
Label: Business Tips, How To, Increasing Traffic
Find Your Passion
Running a business is tiring, time-consuming, and often frustrating. It's not uncommon for the "Entrepreneurial Light" to burn out. However, if you're not excited about your products or services, no one else is going to be. And, who wants to buy a product/service they're not enthusiastic about?
Quick tips for regaining your passion:
Look, you became an entrepreneur for a reason. And, how you feel about your company is going to be reflected in the risks you'll take, the way you interact with your customers, and the amount of money you bring in!
Ray Kroc (founder of McDonald's) said, "If you work just for the money, you'll never make it, but if you love what you're doing, and always put the customer first, success will be yours."
Be passionate! Be excited! Learn to love your business, your customers, and the simple joys of small business ownership. Pass that passion on to your employees and customers, and you'll see a phenomenal difference in the growth and success of your business!
Label: Business Tips, Passion
Business Building Tips for Entrepreneurs
As a business owner, you already know that people buy for emotional reasons. No matter how great your product or service is, apathetic consumers will simply dismiss it. You need to tap into their emotions if you're going to convince them that they need your product. By manipulating the pleasure and pain triggers in your prospect, you will be catching their attention, and encouraging them to act (either to rid themselves of the pain, or to retain feelings of pleasure.)
Here are some tips for injecting pain and pleasure into your marketing messages:
One last point: once you draw out the pain or pleasure, let your audience revel in it. Don't be too quick to move past the emotion. It's the emotion that moves people to action. If you can successfully incorporate emotional stimulation in your marketing messages, you will be transporting your prospect to a buying state!
Label: Business Tips
Are you an Internet Entrepreneur? (Part-4)
Understanding Risk vs. Reward... An entrepreneur is someone who takes risks"... Actually, a risk taker is someone who plays the lottery, visit a casino or eats food from a can without a label on it. An entrepreneur makes qualified decisions in business, has the ability to influence those decisions with their actions, can react to situations that arise and has the knowledge and experiences to have an expectation of a specific outcome.
As an Internet Entrepreneur, I feel I have total control of every aspect of my business, my life and my future. I will never have to answer to corporate down sizing, changes in management or economic adjustments. As long as I stay connected to my Desires, Goals, Coaches and Mentors and give my businesses the Time, Money and Focus they deserve, I will always be profitable and successful.
The Rewards far out weight the risks, for the Internet Entrepreneur. To know that for a minimal investment, low overhead and to have total control of what your do and how you do it, given the proper system that will automate the processes for you, anyone can be in Internet Entrepreneur!
If you feel this way about yourself (even if it's down deep inside you waiting to come out...) then, YOU ARE an Internet Entrepreneur! The way to start is to decide and accept that you are an Internet Entrepreneur, and go for it... As Napoleon Hill said in his book, Think and Grow Rich, "what a man can conceive, he will achieve". Once you believe it, the rest will simply fall into place.
Label: Business Tips, Net Preneur
Are you an Internet Entrepreneur? (Part-3)
Many people look to traditional businesses like franchising or "brick and mortar" retail formats to start a business. Today, even owners of traditional businesses are gravitating over to the internet... Doctors, Lawyers, Executives, Realtors and more are all moving to work online.... The main reasons are; lower cost of entry, no employees, lower overhead, ease of access, no inventory or shipping and fewer headaches in general.
Another alluring part of being an Internet Entrepreneur is the aspiration of residual income. This is money that continues to come in, without any additional effort on your part, this is how freedom is obtained.
When you are looking at any business model, make sure that the system is able to be done by anyone! Essentially this is how I found the income I enjoy and the freedom I was looking for.
Focus: It has been said by many, "you can't serve 2 masters", and in most traditional business, that is correct. A traditional business needs 100% of your focus and energy to succeed.
My philosophy has changed as a result of becoming an Internet Entrepreneur. Now, I "focus on life" and my business should be what pays for it...not visa versa. For over 25 years, my focus was on business. Recruiting, training, managing, building, convincing and stressing over the next conquest, life was what happened around the business and sometimes got it the way...
Now, my focus is on living it to it's fullest, enjoying family and friends and connecting with people on a real level (not with the intent of recruiting them into a business opportunity) but to brighten their day, learn something about them and myself at the same time... to completely enjoy my freedom and assist others in doing the same...
Label: Business Tips, Net Preneur
Are you an Internet Entrepreneur? (Part-2)
Have a Burning Desire... No matter what you decide to do in life, Desire is a core component of success. If you want to do anything, there has to be a "why" behind your plan, otherwise it will run out of steam with the first gust of "the winds of change"...
You "Gotta" have Goals... The great motivational speaker, Zig Ziglar, is famous for the phase... Your "Gotta" have goals! He would repeat it over and over in his seminars and audio series...to the point where you realize... "you gotta have goals!"
Specific, clear, definitive and in written goals stating exactly what it is that you want to accomplish, seems to be the common denominators of the process.
Once you have a clear vision of your goal(s), things happen (somewhat magically) to bring your goal to fruition. Call it the Law of Attraction, call it focus, energy and attention, call it what you want... there is no denying that a person with a burning desire and goals can accomplish anything!
Find a Mentor or a Coach... This is so important, A good mentor is going to assist you in developing your desires and goals. A Mentor or Coach is someone with experience in similar situations and who has some kind of knowledge you may lack or has been educated by the experiences, successes and/or mistakes of others. They have succeeded in business and life and are looking to assist others to success. A mentor is passionate about you, your business and your future, and has you in their thoughts even when you're not on their "clock".
In the online world, there are countless people, books, programs, documents and seminars (both on and off line) which all profess their ability to coach you to success. It is important for you to develop a keen eye for what is real and what is "sales speak" (...you know, commentary to get your dollars from your pocket to theirs). One way to do this, is to find a "Coach" with online experience. This way you have a sounding board to assist you in evaluating the multitude of offers you will see coming your way.
I know in my own coaching practice, my clients (in many different industries, of which I have never worked) have seen their businesses transform, their horizons expanded and their futures become brighter from the conversations and pursuant confidence that comes from our ongoing sessions.
Pay for your Education... Education is expensive, time consuming and cumbersome but invaluable, because once you have it, it's yours forever. Most people find working on the internet is much easier than they originally thought! There are millions of sites to advertise on, countless resources to answer your questions and programs to make your learning curve much faster.
Developing skills, education and experience as an Internet Entrepreneur doesn't come without making an investment of time, money and focus. Let's address those 3 areas now...
Time: If your business requires you to interact with people, demonstrate product or attend meetings, then you need to commit more time to it and you are limited to 9am to 5pm or acceptable business hours (i.e. 7-10 pm).
Thank goodness the internet is open 24/7 and can be accessed when I want to work... I find that an hour or two a day will get most projects done...depending on the scope of the project.
Money: Being an Internet Entrepreneur means you have your own business. As such, it takes capitol to run a business. Some people will take out loans, others will use credit cards and some will use savings. 74% of all small businesses are self funded by the owners with personal savings or credit lines (or credit cards).
Label: Business Tips, Net Preneur
Are you an Internet Entrepreneur? (Part-2)
Have a Burning Desire... No matter what you decide to do in life, Desire is a core component of success. If you want to do anything, there has to be a "why" behind your plan, otherwise it will run out of steam with the first gust of "the winds of change"...
You "Gotta" have Goals... The great motivational speaker, Zig Ziglar, is famous for the phase... Your "Gotta" have goals! He would repeat it over and over in his seminars and audio series...to the point where you realize... "you gotta have goals!"
Specific, clear, definitive and in written goals stating exactly what it is that you want to accomplish, seems to be the common denominators of the process.
Once you have a clear vision of your goal(s), things happen (somewhat magically) to bring your goal to fruition. Call it the Law of Attraction, call it focus, energy and attention, call it what you want... there is no denying that a person with a burning desire and goals can accomplish anything!
Find a Mentor or a Coach... This is so important, A good mentor is going to assist you in developing your desires and goals. A Mentor or Coach is someone with experience in similar situations and who has some kind of knowledge you may lack or has been educated by the experiences, successes and/or mistakes of others. They have succeeded in business and life and are looking to assist others to success. A mentor is passionate about you, your business and your future, and has you in their thoughts even when you're not on their "clock".
In the online world, there are countless people, books, programs, documents and seminars (both on and off line) which all profess their ability to coach you to success. It is important for you to develop a keen eye for what is real and what is "sales speak" (...you know, commentary to get your dollars from your pocket to theirs). One way to do this, is to find a "Coach" with online experience. This way you have a sounding board to assist you in evaluating the multitude of offers you will see coming your way.
I know in my own coaching practice, my clients (in many different industries, of which I have never worked) have seen their businesses transform, their horizons expanded and their futures become brighter from the conversations and pursuant confidence that comes from our ongoing sessions.
Pay for your Education... Education is expensive, time consuming and cumbersome but invaluable, because once you have it, it's yours forever. Most people find working on the internet is much easier than they originally thought! There are millions of sites to advertise on, countless resources to answer your questions and programs to make your learning curve much faster.
Developing skills, education and experience as an Internet Entrepreneur doesn't come without making an investment of time, money and focus. Let's address those 3 areas now...
Time: If your business requires you to interact with people, demonstrate product or attend meetings, then you need to commit more time to it and you are limited to 9am to 5pm or acceptable business hours (i.e. 7-10 pm).
Thank goodness the internet is open 24/7 and can be accessed when I want to work... I find that an hour or two a day will get most projects done...depending on the scope of the project.
Money: Being an Internet Entrepreneur means you have your own business. As such, it takes capitol to run a business. Some people will take out loans, others will use credit cards and some will use savings. 74% of all small businesses are self funded by the owners with personal savings or credit lines (or credit cards).
Label: Business Tips, Net Preneur
Are you an Internet Entrepreneur? (Part-1)
In the movie, A Few Good Men, Jack Nickolson's character screamed the infamous line... "You want the truth?... You can't handle the truth!" and I feel the same way while writing on this topic, because most people can't handle the truth.
The Truth being, "Anyone who can send an e-mail, has the ability to be an Internet Entrepreneur!" However, many people start out not believing that statement... because, they can't handle the truth!.
They may have had predetermined ideas of what an INTERNET ENTREPRENEUR is, does or has to do and they discount themselves without even looking into it, while others, automatically decide they are too old, too busy (or too something) to even think about learning something new. The worst part is, when people think "it's too good to be true"...just because it's not the norm.
The old dog new trick theory is set aside when people find out how easy it is to become an Internet Entrepreneur. There are many resources to assist you in building an online business and examples of how much money can be made right from the computer you are reading this on.
So... Joe, what does it take to be an Internet Entrepreneur you ask...? Fair question!
Label: Business Tips, Net Preneur
Basics, opportunities, and consistency
The basic approach to writing for such a dynamic, ever-changing environment is to get to the point quickly. The "USA Today" news style – which relies on short headlines, descriptive sub-headlines and a few concise paragraphs – is perhaps the best analogy for good SEO writing. The important points (keywords) should appear early and often, and within a short period of time the human readers should know what they are supposed to do, while the search engines should be able to tell what the page is about from a consistency between your page structure and your body copy.
In the eyes of the search engines, everything that it can possibly see counts. That is, using image alt-text not only helps blind readers and people using phone- or text-based browsers, it also gives you another opportunity to add more descriptive strength to the overall page for the search engines. Do not miss any opportunity to further empower and refine your content.
And always remember when writing for search engines – keep writing. Write write write. Search engine bots gorge on new information, and if you consistently update your site with fresh content they will come around more often. While this gives you more opportunities to display your value, more importantly it builds the foundation of information that obviates it.
There's a lot to do, and it all needs to be done well. Use your numbers, metrics and analytics to point you in the right direction for creating more content. That’s some science. Your creativity and amount of useful information, on the other hand, will point site visitors and search engines in the right direction. That’s a touch of art. When both aspects of your SEO program are firing on all cylinders, you should soon be marching up the search engine rankings.
Label: Basics, Business Tips
SEO copywriting balance
Much ink has been spilled and many pixels propagated in discussing SEO techniques, analyzing strategies, teaching "web content" writing, and chasing changing algorithms. Mentioned less but encompassing everything is that SEO copywriting, like all SEO, is about balance.
While articles such as this one can be helpful, it is important to understand that SEO will always evolve, change, adapt and improve. Study and implement tested techniques, but remain flexible and nimble. Writing for search engines and people at the same time is tricky and challenging at best, and can be frustrating and time-consuming, too. Approach the challenges in a businesslike fashion.
SEO content writing at its best balances art with science, blending the craft of engaging the reader with the dispassionate analysis of keywords on a page. Follow best practices, but fill each article to the brim with information useful to your demographic.
In simultaneously targeting a subject, an audience, and an algorithm, a great deal of creativity must take place to get effective SEO results. And, of course, it all has to happen in an environment that encourages short attention spans and constantly tries to lure people elsewhere. It is a major challenge to craft article titles and copy so compelling as to make people stop and read – or, better yet, stop and then click where you want them to.
Label: Business Tips, SEO
First things first
Titles are critically important – they are usually the first thing read by both real and virtual visitors. A title is the "primary topical identifier" and, as such, has an invaluable function – again, a dual-purpose one. It must contain keyword targets at the individual word level while stoking interest in potential readers at the phrase level.
When a person performs a search, the title is both their first indication of your relevance to their needs and your first opportunity to compel them to click through. Search engines, more clinical and objective, give the title importance because they see it as an indicator of the page’s main idea.
Yet many pages on the Internet have no title at all, or share "Home" and "Untitled" with several million others. There is no excuse for this oversight. The ignorant cousin of these mistakes, making the company name by itself the title of every page, is just as bad. Keywords relevant to the page should be part of every page's title.
Heading tags carry some importance too. Simply put, heading tags define the headings and subheadings of your article to both readers and spiders. By default they appear larger than normal text and are bolded. While not a magic ranking bullet, they are looked at with more importance than average text and are an opportunity to show spiders the themes of your content and what keywords you wish to rank for.
The H1 tag is the main heading of your article and carries the most importance, like a headline in a newspaper article. It should clearly convey the article’s topic to the reader and main keywords to the search engines. H2 tags are one level down in importance and structure. Use them to define subtopics under your main topic, and again use keywords where descriptive and useful. If you needed to break down your article to sub-sub-headings, you would use the H3 tags, and so forth.
For both human and robotic readers, it is vital to keep page content focused. The "one topic per page" rule is an unwritten one, certainly, and it's followed by most professional content developers. This has less to do with the intelligence of the readers (either kind) than it does with several other considerations. For one thing, search engine "crawlers" have algorithms that tend to work best on one concept at a time, and most humans work best this way, too.
In addition, limiting the focus eases the task of placing keywords in the meta descriptions, page title, body copy, tags and links. Finally, dealing with more than one topic necessarily means using more verbiage, which dilutes the potency of a site-wide SEO program and may negatively impact ranking. Better to give these other topics their own content, strengthening your site’s overall informational authority.
Label: Basics, Business Tips
Rethinking search engine content terms
"Content is king," goes the old saying – and not only is good content king, it is becoming more important with every passing day. But the term content is best taken in its broadest sense. Content is not simply the written copy placed in a document, assembled on a page, or aggregated at a site. It includes all this, of course, but content actually comprises titles, headings, tags, intra-site links and external links, as well.
All of these components need to work together and form an interconnected whole so that both search engines and humans find the right things, come to the right conclusions and, most importantly, make the right decisions. Good writing is always targeted to the audience, and you are writing for an audience of two readers, human and software. Remember these two components of the audience and find creative ways to reach both of them at the same time.
Label: Business Tips
How To Write For Search Engines
SEO (Search Engine Optimization) writing, as a distinct style, was born in the Internet era and has matured before our very eyes in a relatively short span of time. Although it is evolving and maturing still, and will continuously do so, we can define some of the tried and tested steps of content optimization to help unique pages place at or near the top of search engine rankings.
Some experts go on to say that the goal of SEO is two-fold, with the first objective to put out the appropriate "bait" for search engine spiders and the second to serve up useful information to people who want and need it. Debates about priorities continue among SEO professionals, but it is never a good idea to devalue the human factors in any success formula. The singular goal, then, would be to develop, position and refine content in such a way as to satisfy all visitors to the pageand/or site, both human and bot alike.
Label: Business Tips, How To
Create Successful Affiliate Programs
In conjunction with last week's tip, we will address the three main aspects of creating a successful affiliate program. Who should my affiliates be?
When selecting people to partner with you, consider their value. Find someone whose influence is going to drive sales. Seek out the gurus and experts in your industry and see if they'd be willing to partner with you. Look for individuals with a market that is either larger, or hits another set of prospects than yours does. Finally, choose affiliates that are excited about, and preferably use, your products and service.
How should my affiliates be paid?
Always pay your affiliates on a commission basis. Like most salesman, if they do nothing... they receive nothing. The harder they work, the more they earn. However, the value of each of your affiliates is going to vary. Consider paying commissions based on a tiered payment structure.
How do I motivate affiliates to act?
Even the best partners need motivation to work with you. Here's the key: make it EASY and LUCRATIVE for them. They're busy. You've got to do as much of the work for them as you can. And, you need to be generous. Remember, it's their influence and list you want, not their work. Make it easy and lucrative for them and your success will soar.
Creating and managing multi-tiered affiliate structures should not be difficult. Find an affiliate management software program that does this for you. Then, sit back and see what your affiliates can do!
Label: Business Tips
How To Use Facebook To Build Up Your Business
Facebook is one of the most popular social networking mediums, and their membership numbers are increasing quickly. It is a great tool for networking; but like many tools available for networking on the web, promotional or marketing activities are frowned upon.
So be careful when using Facebook and do your online marketing activities under the radar, or you might miss out on a powerful tool to boost your business.
In this article, I’ll give you some vital pointers to maximize the power of Facebook.
1) Just like any other social site, be careful what you put in your profile.
You don’t want to be seen as a link spammer. And you don’t want to give away too much personal information either (unless you don't care that thousands of people may see your profile).
Just be careful with any personal details you put out there for others to see, such as where you live and pictures of your children. You do not want to pick up a stalker, especially when you are networking with strangers.
2) Don’t make the mistake of using your business name as your profile name, as this is against Facebook’s terms of service.
You are allowed to create other Facebook pages to brand your company, products or websites.
3) Respond to any friend requests and carefully send your own invitations. Make them personal and interesting.
Developing a great network is your long-term goal to generate a slow, but steady traffic stream to your websites. Use this tool to your advantage without being pushy or overbearing. Facebooks members hate spamming (who doesn’t?) and will carefully watch out for anything that violates their Terms of Service (TOS).
If you want to see profiles of those from another network, add them as your friends using the "Add to Friends" button. Follow the steps in the Edit tool to fill out any information you want others in your network, or others you accept as friends, to view.
4) Use various applications of Facebook.
Facebook has many applications which would make your networking experience easier or more enjoyable. Examples are applications for adding footage or photograph albums to your profile for others to see.
I’ll discuss two other powerful Facebook applications in a moment.
5) Use Facebook’s “My Questions” application to find out what people are exactly looking for concerning your niche.
This is where posters answer certain questions about themselves and what they are looking for on Facebook. They will also list their interests. Use this in your networking activities.
Unless they have expressed an interest in your field, do not invite them to join your friends list. Of course, you can still ask them if you genuinely want to be their friend.
But if you are there to network for your website business, then choose your friends wisely. This is how you are building your list and getting traffic to your website. So you have to manage your time well and eliminate non-productive activities.
Again, be very careful about Facebook’s TOS. Do not go against it because breaking the rules will get you banned.
6) Use “Facebook Discuss.”
It is Facebook's answer to instant messaging. Chatting, or IM'ing, on Facebook is truly quite easy when you use Facebook Discuss .
Just go to your Facebook page and you can start using Facebook Discuss immediately. At the base of each Facebook page, you may see your Facebook Discuss tools.
The first of the 3 Facebook Discuss tools is the online friends tool. This simply tells you which of your Facebook buddies is online at this time. The next Facebook Discuss tool is notifications that may let you know if you have any new Facebook notifications right from the tool. The 3rd tool in Facebook Discuss is the real discuss tool.
7) Create and join Facebook groups.
Just as they have subscribed to your blog, they're going to join your Facebook group. So people looking on Facebook for related groups would feel welcome to join.
Facebook groups are viral selling mechanisms. Search Facebook for groups on your topic and related ones. In each of these groups, you can post a message on the group Wall or debate board, or you may use the Post a Link feature to inform the group's members of your group and your blog.
By promoting your Facebook group at first, rather than promoting your blog, you decrease the chance the group director will remove your message. Any Facebook member can make a group and invite users on their pals list to join.
A form prompts you to give the group a name, passing outline and class. At the following stage, you can customize your group's available applications, upload a profile photograph and set privacy levels.
A secret group is fascinating for work-related activity, but it will not show up in search results. Choosing a closed group might be the best idea for you to protect your privacy. You will be inspired to choose members from your friends list to join the group.
When you start a group on Facebook, you can invite members to join the group and share their thoughts, viewpoints and consultations about your product, idea or start-up. Invitations to join a Facebook group can be through your Facebook buddies, your Yahoo contacts, etc.
8) Integrate your application into specific areas of the Facebook profile.
A Facebook application can take on a lot of forms; but in order to entirely implement the selection of integration points and deliver a full user experience, it is advised that you integrate your application into specific areas of the Facebook profile.
This permits millions of viewers to see your business everywhere on Facebook and attract potential patrons, who would naturally visit your start-up Internet site.
Remember to follow all Facebooks rules; otherwise, you’ll risk getting banned and your account deleted. This is not what you are looking for. Instead you want to use the group feature to promote your website within Facebooks rules. Do not overstep by thinking you can get around the rules. Use Facebook features to your advantage and you will see an increase in your website traffic.
Label: Business Tips, How To
More Of You To Go Around
How often do you wake up feeling overwhelmed? Twice a week? Four times a week? Every day? As awful as it sounds, that's really not uncommon for a small business owner. But, rather than finding a way to relieve their stress, most small business owners simply dive into their work hoping one day they'll surface.
If that's what you're doing... STOP! Manual operations are a thing of the past. Why not maximize your time by automating your business? With automation software, you can:
- Create and automatically execute marketing campaigns
- Implement email autoresponders
- Process credit card payments automatically
- Automatically distribute leads to your salespeople
- Set up automated reminders and notifications
- Automate recurring billing programs
- Automate work flow
- And so much more!
Look, it would be great if there were more of you to go around. But there isn't. There is only you, and you've got a business to run and grow. Why not put your mundane, time-consuming tasks on auto-pilot?
Find a system that keeps on working... even when you can't or don't want to! Discover the power of automation, and you'll discover ways to simplify your business and significantly increase your revenue! Read More......
Label: Business Tips
7 Things About Your Prospects
I put together a list of 7 things you absolutely MUST know about your prospects.
1. Age- Everything you say and write, including slang, allusions, word difficulty, and topics should be adjusted to meet age appropriateness.
2. Gender- Despite the dual roles men and women tend to fill, most individuals can be segmented (and sold to) based on gender-specific interests or needs.
3. Location- Values and culture tend to vary based on demographics. Having a clear understanding of regional difference will improve your targeted messages.
4. Education Level- Similar to age appropriateness, education levels should determine how you address your prospects and what benefits they will find in your product or service.
5. Income- The needs and wants from one social class to another should be a guide to the types of products and services you should be selling them.
6. Marital Status- The values, needs, and desires of married persons greatly differ from those that are single. Marketing family messages to single persons (and vice versa) can lose the deal for you.
7. What Keeps Them Up At Night- This is the most important one. You've got to know your prospect's fears, worries, concerns, excitements, hopes and dreams. When you know the conversation inside your prospect's head, you can enter it, speak to it, and build a relationship that leads to a customer.
Label: Business Tips, You Must Know
7 Things You Must Know About Your Customers
This same information is certainly important to know about your customers as well. But your customer bios should be slightly more extensive. Here are the 7 things you must know about your customers:
1. Their Name- Nothing speaks to an individual faster than their first name. Use it to build your relationship with your customer.
2. What They've Purchased- If you know what your customers purchased in the past, you have a good idea what they will buy again. (And won't waste your time promoting products of little to no interest.)
3. How Often They Purchase- Individuals who buy rarely from you may need additional encouragement?€?more marketing. Whereas, consistent customers may not need extra sales pitches, but might benefit from a newsletter or coupon.
4. How Much They Spend (on average)- Why spend precious time pitching products to customers that they can't afford? It might embarrass your customer, shows your lack of personal interest, and may cause customers to lose interest.
5. The Last Time They Purchased- Have you lost a customer without even knowing it? Who's still loyal? Who has strayed (and needs to be brought back)?
6. Each Interaction You've Had With Them- Documentation is important for obvious reasons. But being able to "recall" previous conversations will make your customer feel important and appreciated.
7. How They Feel About Your Business- Feedback from your customers is the best way to improve your products/services, meet your customers needs, and attract more customers.
Label: Business Tips, You Must Know
